1 State
1 state
Standard$99per month
With Likely to Sell$149per month
Start free trial
- 1 seat, up to 3 (extra seats $29/mo, $39 with Likely to Sell)
- View only, no downloads
- Contact details up to 50 a day
Skilled nursing · Assisted living · Memory care
Senior care facilities, their owners, and the people who make the call.
Skilled nursing, assisted living and memory care, with the source on every fact. Pick your path:
For acquisitions
See what’s about to change
- Seller signals and ownership changes
- HUD loan maturities and refinance timing
- Value estimates and owner portfolios
For vendors
Find who to call
- People by department and level
- Staffing, agency use and quality scores
- New owners and territory lists
- 14,690skilled nursing facilities
- 4,276owner groups
- 4,432contact records
- 200,630CMS ownership records
Built on CMS, Medicare cost report, NPPES and state licensing records
Senior Care Intel/Best opportunities
Search homes, owners, LLCs/
Homes in view1,148
Owners to call today10
Follow-ups due3
| Facility | State | Beds | Owner held | Top signal | Contact | Grade |
|---|---|---|---|---|---|---|
| Larkspur Hollow Care CenterLarkspur Holdings LLC · Portfolio · 2 homes | OH | 120 | 12 yrs | Occupancy 72%, net loss | Verified ×2 | Strong 86 |
| Quarry Lane RehabilitationQL Health Partners | IN | 120 | 18 yrs | Net losses, 3 years | Single source | Strong 78 |
| Westfield ManorWestfield Care Group | KY | 112 | 12 yrs | Occupancy 69% | Verified ×2 | Strong 71 |
| Amberfield Nursing & RehabAmberfield Senior Living | OH | 64 | 14 yrs | Administrator turnover | Conflict | Good 63 |
| Cedar Bend Health CampusLarkspur Holdings LLC · Portfolio · 2 homes | OH | 120 | 9 yrs | Agency staff 28% of payroll | Verified ×2 | Watch 58 |
| Mill Creek Care CenterMC Operations LLC | IN | 84 | 22 yrs | Net loss, latest year | Single source | Watch 54 |
14,690US skilled nursing facilities in all 50 states, DC, Puerto Rico and Guam
200,630owner records linked to the homes they control
4,276owner groups, each with its full portfolio of homes
1,517assisted living and memory care facilities: NY and PA today, more states added regularly
Counts from public CMS data and state licence lists as loaded in Senior Care Intel, October 2026.
Built for
For the people who buy, finance, broker and sell to senior care.
Buyers, investors and REITsFind owners likely to sell before a property is listed, and screen markets by price per bed.
LendersCheck operating results, survey history and owner portfolios in one record.
Brokers and advisorsBuild listing pipelines from seller signals and multi-home owners.
VendorsPharmacy, staffing, therapy, software and supply: find the decision-makers and new owners in your territory.
For acquisitions
From seller signal to first call.
Most deal databases report closed sales. Senior Care Intel finds owners before a home is listed, with HUD loan maturities and rates, ownership-change watch, who’s buying, deal news and broker listings alongside.
- Likely-to-sell score on every home
- A 0–100 score built from ownership tenure, owner size, operating losses, occupancy, staffing, HUD loan timing and inspection history. Each reason and its points are listed with the source.
- Owner contacts with provenance
- The owner or decision maker and their role. Each phone number and email links to where it was found and shows its verification status.
- A ranked daily call list
- Homes ordered by seller score, with follow-ups that are due. Log the outcome of each call and set the next date.
- Portfolio view per owner
- Every home an owner controls across states and LLCs, with combined beds, an estimated combined value and one motivation score.
- Value range before you dial
- A price-per-bed range from public sale comps, adjusted for occupancy, star rating and losses. Always labelled as an estimate.
- Deal sheet and private workspace
- A printable one-page deal sheet per home. Calls, notes, follow-ups and deal stages are private to your login.
Product
Built around the facility record.
01
Score breakdown
Each score starts from a base of 35 and adds or subtracts points for each signal found, with the source of each. Possible buyer activity is shown separately and does not add points.
- Every reason links to its source
- Homes that may already be selling are flagged “possibly sold, not confirmed”
Larkspur Hollow Care Center120 beds · Ohio · Medicare & Medicaid
86| Base scoreApplied to every home | 35 | |
| Owner holds 1–3 homes nationallyCMS ownership data | +7 | |
| Owner of record 12 yearsCMS ownership history | +11 | |
| Occupancy 72%CMS provider data | +12 | |
| Net loss, latest cost reportMedicare cost reports | +10 | |
| Two administrators left in 12 monthsCMS provider data | +5 | |
| Agency staff 31% of nursing payrollCMS payroll-based staffing data | +4 | |
| Fines of $48,200 in 3 yearsCMS penalties | +2 |
Sample record. Points add to the score shown: 35 base + 51 = 86.
02
Owner contacts
Owner and decision-maker contacts, with sources. Each number shows where it was found and a status: verified by two independent sources, single source, conflict, or unverified.
- Facility main lines kept apart from owner numbers
- Numbers are never guessed or generated
Sample OwnerManaging member · 60% owner · Larkspur Holdings LLC
Verified ×2| Direct | (614) 555-0142 | Verified ×2 |
| Office | (614) 555-0190 | Single source |
| Sources | State business filing · Provider registry · Company website | |
| Other homes | 4 homes · 3 states · 412 beds | |
Sample record. Names and numbers are fictional and blurred.
03
Daily call list
Open the app to a ranked list for the day. Call from your own phone, log the outcome in one tap, and the next owner comes up.
- Follow-ups return on the date you set
- Watched homes and saved searches feed the list
Who to call todayTuesday · 10 owners · 3 follow-ups due
3 of 10| Larkspur Hollow Care CenterOccupancy 72%, net loss · Verified ×2 | Called | 86 |
| Quarry Lane RehabilitationNet losses 3 yrs · Single source | Call back Thu | 78 |
| Westfield ManorOccupancy 69% · Verified ×2 | Next | 71 |
| Amberfield Nursing & RehabAdmin turnover · Single source | 63 |
For vendors
Find the people who buy, in every facility in your territory.
For pharmacy, staffing, therapy, medical supplies, labs, food service, software and every company that sells into senior care. Know who decides, where the need is, and when to call.
- People search by department
- Find staff by department (clinical, purchasing, dietary, therapy, HR and staffing, IT, operations and more), by level and by channel: email or phone. Each contact record shows its source.
- Territory builder
- A living list of every home and contact in your states. It stays current as facilities change hands and contacts change.
- Agency staffing and contract labor
- See which homes lean on agency staff and contract labor, from CMS payroll and cost-report data. A clear sign of need for staffing, training and retention.
- New owners
- Facilities that just changed hands, from CMS ownership filings. New owners review vendors, so this is the moment to call.
- Call log and follow-ups
- Log every call, set the next date and see what is due today. Your notes stay private to your account.
- Outreach email templates
- Start each email from a template for your service, then make it your own.
04
People search
Pick a department and level, choose email or phone, and get the people to contact at every home in your states.
- 4,432 contact records, each with its source
- Owner groups show when one call can open many homes
Purchasing · Director levelNew Jersey · email or phone
38 people| Director of purchasingHarbor View Care Center · 140 beds | |
| Central supply managerMaple Court Rehabilitation · 112 beds | Phone |
| Regional procurement directorSeaside Health Group · 9 homes |
Sample records. Facility names are fictional.
05
Territory builder
Your states, your filters, one list. Homes with high agency use or a new owner rise to the top, so you know where to start.
- Agency staffing, contract labor and star ratings on every home
- New owners flagged from CMS ownership filings
My territoryNJ · PA · NY · skilled nursing and assisted living
3,114 homes| Harbor View Care CenterAgency staffing 24% · 3 stars | High agency use |
| Maple Court RehabilitationOwnership change filed this year | New owner |
| Brookside Senior LivingAssisted living · memory care unit | 3 contacts |
Sample records. Facility names are fictional.
Data and verification
Sources and verification
Every signal and contact in Senior Care Intel traces to a named public source. Owner research is checked against a second, independent source wherever one exists, and the result is shown on the record.
| Source | Used for |
|---|---|
| CMS provider and ownership data | Facility profile, owners of record, ownership history, ratings, staffing |
| CMS change-of-ownership filings | Completed and pending ownership changes |
| Medicare cost reports | Revenue, net income, occupancy, payer mix |
| Inspections and penalties | Survey deficiencies, fines, special focus status |
| Federal provider registry (NPPES) | New operator companies registered at a home’s address |
| State licensing rosters | Licensed operators, license changes, assisted living and memory care |
| Secretary of State and county records | LLC officers, registered agents, property ownership |
| HUD Section 232 loans | Insured mortgages, refinancing and reported defaults |
| Published news | Reported transactions, always marked “reportedly” |
Verification status
- Verified ×2
- Confirmed by two independent public sources.
- Single source
- Found in one public source. Source link shown.
- Conflict
- Sources disagree, or the owner may have sold. Recheck before relying on it.
- Unverified
- From a public record, awaiting a second-source check.
- Possible
- An early signal, awaiting a filing.
Data accuracy
How the data is checked.
The methodology behind every record, stated plainly. Each figure below comes from the data as loaded in Senior Care Intel, October 2026.
14,690skilled nursing facilities in the dataset, from CMS provider data
13,888homes with cost-report financials, sourced from CMS cost reports
4,432contact records, each with its source and verification status
- 01
Every home, from public records
The dataset covers 14,690 skilled nursing facilities listed by CMS, plus assisted living and memory care from state licence lists: NY and PA today, more states added regularly. Ownership, ratings, staffing and inspection history come from CMS public files, including 1.3 million inspection citations since 2017, inspection dates and CMS’s Special Focus list.
- 02
Financials from CMS cost reports
Revenue, expenses, margin, per-bed figures, agency staffing cost, occupancy and payer mix for 13,888 homes come from Medicare cost reports filed with CMS. Each figure shows its fiscal year. Cost reports are self-reported and can lag one to two years. Where a home has no report, the field reads “Not reported”. The one derived figure, EBITDAR, is labelled an estimate.
- 03
Owner contacts checked twice
Owner and decision-maker contacts are checked against two independent public sources. A contact earns Verified ×2 only when both sources tie the number to the same person or company. Anything less is labelled as such on the record.
- 04
Homes that look sold are flagged
When new operator registrations, state licence changes or published news suggest a home has changed hands, it is flagged as possibly sold, with the buyer and the source, so you do not call an owner who already sold.
- 05
Free public sources, each cited
Senior Care Intel is built from free public sources, listed above. Each source is cited on the record it supports, so any figure or contact can be checked.
How it compares
How Senior Care Intel compares
Other tools are deal databases (closed sales), facility analytics (no owner contacts) or general property-owner data (not senior-care specific).
| Senior Care Intel | Typical tools | |
|---|---|---|
| Who may sell next | Seller score on every home, with reasons | Sales reported after they close |
| Early signals | New operator companies, filings and public records, often before a sale is announced | Ownership changes once filed |
| Owner contact | Owner or decision maker, each number with its source and status | Facility lists, or owner data not specific to senior care |
| Workflow | Daily call list, call log, follow-ups, deal sheet | Export to a spreadsheet (CSV) |
| Senior care depth | Ratings, staffing, penalties, cost reports, ownership chains | Deep analytics, or none |
| Valuation | Range from public comps and the home’s own numbers | Past deal prices, sold separately |
Based on vendor product pages reviewed in October 2026. Products change; confirm with each vendor.
Pricing
Plans from $99 a month.
Pick your territory. Add Likely to Sell at any size.
StandardFacilities, owners, contacts, staffing, quality scores and HUD loans.
With Likely to SellEverything in Standard, plus the seller score, the likely-to-sell list and value estimates.
5 States
5 states
Standard$199per month
With Likely to Sell$249per month
Start free trial
- 1 seat, up to 5 (extra seats $19/mo)
- Downloads up to 250 rows a month (no emails or phones in files)
- Contact details up to 100 a day
25 States
25 states
Standard$799per month
With Likely to Sell$949per month
Start free trial
- 2 seats, up to 10 (extra seats $19/mo)
- Downloads up to 1,000 rows a month, including up to 500 with emails and phones
- Contact details up to 250 a day
National
All states
Standard$1,499per month
With Likely to Sell$1,799per month
Start free trial
- 5 seats, up to 25 (extra seats $19/mo)
- Downloads up to 5,000 rows a month, including up to 1,000 with emails and phones
- Contact details up to 500 a day
Enterprise
Custom seats, states, limits and bulk files. For lenders, REITs and large vendors.
- Free 7-day trial, instant access, no card
- 2 months free when billed annually
Free trial: 7 days, view only, contact details up to 25 a day. Limits are shared across your team. You choose your states; they can be changed once every 30 days.
FAQ
Common questions
The data, the plans and the trial.
Where does the data come from?
Public records: CMS ownership, quality ratings, staffing, inspections, penalties and change-of-ownership data; Medicare cost reports; HUD Section 232 loans; the federal provider registry (NPPES); state licensing rosters; Secretary of State filings and county property records; and published news, marked “reportedly”. Every flag shows its source.
How are owner phone numbers found and checked?
From public sources such as company websites, state filings, the federal provider registry and news, each with its source link. Where a second, independent source exists, it is checked too. The status shows the result: verified by two sources, single source, conflict, or unverified. Numbers are never guessed.
How does the seller score work?
Every facility gets a score from 0 to 100 built from signals that have come before past sales: ownership tenure, owner size, losses, low occupancy, administrator turnover, agency staffing, HUD loan timing and more. Every reason behind a score is shown. The score, the likely-to-sell list and value estimates come with the With Likely to Sell plans.
Who contacts the owners?
You stay in control: Senior Care Intel organizes the research; you make the calls. Calls go out from your own phone, and every outcome is logged on the home’s record.
Will other subscribers see my calls and pipeline?
No. Each account’s calls, notes, pipeline and lists are private to that account. The research layer is shared; your work stays yours.
Which states are covered?
Skilled nursing in all 50 states, DC, Puerto Rico and Guam. Assisted living and memory care: NY and PA today, more states added regularly. Plans cover 1, 5 or 25 states, or every state on National. You choose your states and can change them once every 30 days.
Is there a free trial?
Yes. 7 days free with instant access and no card needed. Trials are view only, with contact details up to 25 a day, and end automatically after 7 days.
Is there an annual discount?
Yes. Billed annually, you get 2 months free.
What happens when I start a trial?
Create an account on the sign-up page and you are in right away: instant access, no card needed. Choose a plan any time during the 7 days. If you would rather talk first, leave your details in the form at the bottom of this page.
I sell to facilities. Is this for me?
Yes. Vendors use People search to find staff by department, level and channel, the Territory builder for a living list of homes and contacts in their states, agency staffing and contract labor data to spot need, new owners to time their outreach, and a call log with follow-ups and outreach email templates.
Can I download data?
Yes, on the 5 States plan and up: 250 rows a month on 5 States (no emails or phones in files), 1,000 on 25 States (up to 500 with emails and phones) and 5,000 on National (up to 1,000 with emails and phones). Trials and the 1 State plan are view only.
Every senior care facility, its owners, and the people who make the call.
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- You choose your states
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